Ata Plus Insights

Be all you can be with PurelyB

Today, the Ata Plus team polished off three bags of chips and some nasi lemak. We made sure to eat the cucumbers in the nasi lemak, because that’s the most veggie we’ve gotten in awhile. And hey, no judgement – today’s society is mostly employed in jobs that require we sit at a computer for […]


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Many hands make light work in the world of equity crowdfunding

  It’s always difficult for a startup to, well, start up. Dreaming, as Blondie once sang, is free – but cold hard cash is a little harder to come by.   The average startup is run by people who are decidedly not average. To pour time, effort and money into a project you believe in […]


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Festive season still ain’t over, and there’s loads to share!

Last week we decided to celebrate Chinese New Year by sending crypto-ang pows to our fans as well as pushing for people to get to know another medium of value that exists exclusively digital; cryptocurrencies. This time with the festive season extending to Thaipusam celebration, we’re offering you a glimpse of the future shaped by […]


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A new way for an old tradition

Traditions and customs have evolved with technology since the turn of the digital age. However, the real evolution is not the change of format or platform, it is the evolution of these old traditions. When an orphan armed with an ancient magical sword slew a demon a thousand years ago during the Sung Dynasty in […]


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How Average Malaysians can Shape the Economy

The Time is Ripe for Equity Crowdfunding All over the world, equity crowdfunding is being hailed as a game changer for stimulating small and medium-sized business growth. This is how the little guy can make a difference. With wage stagnation, cutbacks in subsidies and declining oil revenue from a global slump in oil prices, sentiment […]


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