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Star Wealth Marketing Sdn Bhd

Star Wealth is committed to help people live healthier lives and believe that making healthy choices should be easy. Combining nature with technology, we promote a stronger and more competitive digital health community worldwide.

RM 1,900,000 raised
127% Complete
127% of target 2 months left
Min Target RM 1,500,000
Max TargetRM 3,000,000
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Star Wealth is a visionary in the health & wellness industry to make healthy lifestyle. part of everyone’s daily life habits.We believe it’s essential to invest in good health in order to enjoy a life full of joy, gratitude, and satisfaction. At Star Wealth, we focus on helping customers improve their health, and coaching them tools to ensure they can maintain it too.

StarWealth Introduction


What We Do

The Challenge

Star Wealth The Challenge

Our Solution

StarWealth The Solution

Why Are We Different

Why Us?

Reset Your Habits

Increase your energy levels, enjoy vibrant health, lose weight, and sleep better by instilling healthy habits and routines into your life


Transform Your Life

Use Behavioural Economics to identify where you’re stuck and follow a step-by-step course to unlock your full potential


Rewire Your Brain

Reprogram your brain and automate the important rituals in your life so you have more time for what really matters

StarWealth Why are we different


Our Revenue Model

Star Wealth combines both the need to resume healthy daily habits with technology that allows users to practice the good habit anytime, anywhere. With the online course available, users may sign up courses from free trial to unlimited access membership with Star Wealth online platform. Integrating with online platform, we also offers offline events to promote wider brand exposure and brand loyalty.

StarWealth Revenue Model

StarWealth Revenue Model Phone

Our Market Opportunity

StarWealth Market Opportunity With People

StarWealth Market Opportunity With Data

Our Strategy

With the inclining idea of getting a work-life balanced, more and more adults are striving to look for a healthy lifestyle. With this high demand and urge, Star Wealth aim to transform their daily habits and build better self-confidence by:

  • Organise free offline events weekly with different theme & concept specifically designed to suit the needs of working adults in achieving a healthier lifestyle
  • Develop a community program in partnership with local healthcare providers, fitness & beauty centre
  • Online marking channel via social media, affiliate content, SEO & paid ads

Our Achievements

StarWealth Achievement Project Traction

Indicative Usage of Funds

StarWealth Usage of Funds

The Team

Yirin Choo


With 25 years in manufacturing and marketing industry, Yirin Choo is equipped to lead the team towards its mission and vision by identifying and developing target goals for the organization to implement action plans. She is also leading the team with strategic planning so that the team is operated in a cost-effect and time-efficient manner by ensuring development is compliance with approved budget. With a study background in Business Management, she is proficient in management of personnel resources by motivating, developing and identifying the best talent.

Alicia Yee

Sales and Marketing Manager

Alice Yee's role in the team is to develop marketing strategy based on established objectives, cost and markup factor. With 6 years in event planning and management, Alice is an active team player in monitoring performance of company brand image and sales to ensure profitability in the company. She also design the marketing activities of the brand including doing budget projections and promotional of the products and services.

Christina Yee

General Manager

Christine Yee has a study background in business account and partial ACCA. With it, she has successfully collaborated with experts to ensure efficient and effective budget use in the company. She also established and implement departmental policies, goals, objectives and procedures so as the organization could have a smooth operation.

Term Sheet

Risk Disclaimer

Investing in equity crowdfunding involves certain risks that include uncertainty of returns, lack of liquidity, dilution, material events and lack of control. Investments should be done as part of a diversified portfolio. ATA PLUS offers investment opportunities to investors who understands these risks in making their own investment decisions.


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