Investing in this campaign means:
Introduction
PBC provides comprehensive end-of-life planning services such as:
- will writing
- funeral pre-planning
- personalized funeral arrangements
- niche and plot sales, and more.
PBC stands out by offering a one-stop solution through partnerships with trusted industry professionals. We emphasize professionalism, trust and reliability to make end-of-life planning a seamless and meaningful journey.
What We Do
The Challenge
The death care industry in Malaysia has been facing several challenges.
Addressing these problems through accessible, transparent and affordable afterlife planning solutions can greatly benefit Malaysians, ensuring that they can make informed and stress-free decisions when planning for the future.
Our Solution
PBC helps clients plan for the future by solving issues like high costs and confusing information. We do this with professionalism and trust, so clients can plan for what happens after life with confidence and peace of mind. We offer comprehensive solutions to address the common problems faced by Malaysians in afterlife planning:
Cost-Effective Services
PBC provides cost-effective solutions to make afterlife planning more accessible. By offering a range of services and pricing options, clients can select plans that align with their budgets and preferences. This ensures that individuals and families can plan for the future without incurring excessive financial burdens.
Clear and Transparent Information
PBC focuses on organizing and presenting transparent information to clients through our user-friendly websites, informative materials, and consultation services. This enables clients to access relevant information for informed decision-making, thereby empowering them to easily grasp service offerings, costs and choices.
Simplified Processes and Expert Guidance
PBC simplifies the complex processes associated with afterlife planning. The company collaborates with experts in will writing, estate management and funeral arrangements to streamline the planning process. Clients receive expert guidance every step of the way, reducing hassle and confusion. PBC's one-stop solution approach ensures that clients can efficiently manage their afterlife planning needs in a straightforward manner.
Why Are We Different
PBC stands out from others in the field of afterlife planning in several key ways:
In summary, PBC's unique combination of a one-stop solution, trusted partnerships, affordability, information accessibility, and simplified processes sets it apart from other afterlife planning providers, making it a preferred choice for individuals and families seeking comprehensive end-of-life planning services.
Our Revenue Model
PBC's diverse revenue model ensures financial stability, a sustainable and profitable operation and growth opportunities. By offering a range of services and collaborating with trusted partners, the company can provide clients with a comprehensive and accessible one-stop solution while maintaining a sustainable and profitable operation. The proportion of the revenue model is as follows:
Our Market Opportunity
As Malaysians increasingly recognize the importance of afterlife planning and seek accessible, affordable, and comprehensive solutions, PBC is well-positioned to meet these evolving needs and expand its presence in the market. By providing a holistic and tailored approach, PBC can continue to capture a significant share of the growing market. In Malaysia, the funeral services market size is expected to reach RM1.2 billion by 2025, growing at a CAGR of 8.4% from 2020 to 2025.
Our Strategy
Five growth strategies for Premium Bereavement Care (PBC):
Through these strategies, we aim to increase our market share and revenue while maintaining our commitment to personalized care and affordable pricing.
Our Achievements
Partners and vendors in helping PBC achieve its objective as a one-stop solution for afterlife planning is crucial.
Financial Forecast
Indicative Usage of Funds
The fund will be used for the next 12 months for the following usage:
Future Expansion
Pang Fei Lek | Chief Executive Officer & Director
Pang Fei Lek, age 33, is the CEO of Premium Bereavement Care Sdn Bhd and is responsible for setting the overall business direction, securing funding and support, and overseeing the execution and training of the funeral processing team. As CEO, he plays a crucial role in developing and implementing the company's strategic plans, managing its financial resources, and ensuring that Premium Care delivers high-quality services to its customers. Additionally, he oversees the company's franchise program and ensures that all franchisees are well-trained and able to meet the company's standards for service excellence. Overall, Mr. Pang's leadership and vision have been instrumental in helping Premium Care become a leading provider of end-to-end funeral services and bereavement support in Malaysia.
Experience:
- March 2023 - Present
Director & CEO of Premium Bereavement Care Sdn Bhd
- January 2006 - Present
CEO of Standard Care Sdn Bhd
Education:
- Sijil Peperiksaan Malaysia (SPM)
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Chung Han Bon | Chief Strategy Officer
Chung Han Bon, age 44, is the Chief Strategy Officer of Premium Bereavement Care Sdn Bhd. His role involves overseeing the overall business strategy, financial projections, business model strategy, market analysis, and marketing strategies. He works closely with the CEO and other executives to ensure that the company is well-positioned for growth and success in the marketplace. His responsibilities also include identifying new business opportunities, analyzing market trends, and developing plans to drive revenue and profitability
Experience:
- 2022 - Present
Chief Strategy Officer of Premium Bereavement Care Sdn Bhd
- 2020 - 2022
Representative of a China Crypto Company assisting in marketing, and strategies planning, operation planning, asset management, legal advice, community engagement, and IT development in various countries, including Thailand and Vietnam.
- 2018 - 2022
International Market Representative
Advisor to US OTC companies in China
- 2015 - 2018
Co-founded Proptech company
- 2013 - 2015
Join partner with venture property
Education:
- University of Hertfordshire
Bachelor of Arts (Hons) in Finance
- Imperia Institution of Technology
Diploma in Estate Management
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Po Siew Ling | Marketing Officer
Po Siew Ling, age 31, is the Marketing Officer at Premium Bereavement Care Sdn Bhd. Her role includes executing ideas and plans, preparing relevant documents for strategists, handling marketing and company branding materials, and overseeing the day-to-day operations of the business. She is responsible for ensuring that the company's operations are running smoothly and that marketing strategies are being implemented effectively to achieve business goals.
Experience:
- October 2022 - Present
Marketing Officer of Premium Bereavement Care Sdn Bhd
- February 2022 - November 2022
Project Manager of Meta Universe Solutions Sdn Bhd
- July 2020 - January 2022
Senior Marketing Executive of Gfenbao Ontech Media Sdn Bhd
- November 2018 - March 2020
Marketing Executive of The Byuti Sdn Bhd
- April 2018 - October 2018
Marketing Executive of Flawless Skin Care Sdn Bhd (Tomei)
Education:
- SEGi University College, Kuala Lumpur
Bachelor’s Degree in Marketing,
- SEGi University College, Kuala Lumpur
Foundation
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ESG Impact
This pitch is approved by Ata Plus
As part of our responsibility to ensure/help the investors make sound decisions, Ata Plus Due Diligence Framework explains our Due Diligence process conducted on the company fundraises through our platform.