fbpx Ata Plus - The Green Earth

The Green Earth

The Green Earth is a plantation management company focusing on developing and planting sandalwood, Santalum Album in Malaysia.

Campaign Closed RM 753,750 raised
188% Complete
188% of target 0 days left
Investors4
Min Target RM 400,000
Max TargetRM 800,000

Introduction

The Green Earth is a plantation management company focusing on developing and planting sandalwood, Santalum Album in Malaysia.

The natural distribution of sandalwood extends from 30°N to 40°S from Indonesia in the east to Juan Fernandez Islands (Chile) in the west and from Hawaiian Archipelago in the north to New Zealand in the south. Malaysia is just lying north of the equator which has abundant sunshine and rainfall, fertile soil and shelter from natural disasters make it an ideal paradise to establish sandalwood plantation.

 

The Green Earth aspires to focus on upstream industry such as Sandalwood plantation management, sandalwood cultivation such as searching for planting area, cultivating seedlings, planting management, and sandalwood product development.

 

The Green Earth is going to develop a nursery and plantation of sandalwood, Santalum album. The development includes the feasibility study and land acquisition for sandalwood cultivation.

What is Sandalwood? 

The Green Earth The Problem 1

 

Commercial Usage of Sandalwood Oil

 

My Green Earth Commercial Usage of Sandalwood Oil

Commercial Usage of Sandalwood Log

 

Commercial Usage Sandalwood Log

 


What We Do

The Challenge

The major suppliers, India and Indonesia, have restricted sandalwood exports because of dwindling stocks. Sandalwood is in high demand in countries like India, China, Japan, Taiwan and the US. But the current production across the world accounts for only one-forth of the global market demand. Excessive harvesting without replenishment of this invaluable resource has substantially reduced the supply of the sandalwood industry, even almost going to extinction, resulting in global shortage and soaring market prices. The natural sandalwood trees are decreasing due to illegal and unsustainable procurement of the wood. Santalum Album Sandalwood has been categorized as ‘vulnerable’ by the International Union for Conservation of Nature (IUCN) in 1997. It is a threatened species in Asia due to decades of over-harvesting and smuggling.

 

Sustainability is now a major challenge for many essential oil-bearing crops, and the growth of aromatherapy has exacerbated the problem. This especially applies to wild grown plants such as Santalum album – most valuable Sandalwood species.

The Green Earth Our Problem

 

Our Solution

the green earth Solution 1
The Green Earth Solution 2

Why Are We Different

the green earth different 1

 

The Green Earth Different 2

 


Our Revenue Model

The Green Earth Revenue model

 


Our Market Opportunity

Green Earth MARKET Opp 1
The Green Earth Market Opp 2
The Green Earth Market Opp 3
The Green Earth Market Opp 4

 


Our Strategy

The Green Earth Strategy 1

 


Indicative Usage of Funds

The Green Earth Indicative Funds

 


The Team

Wong Loke Suan

CEO

10 Years Entrepreneur and incubated several company in the healthcare and beauty industry. He is trained in Finance and Accounting by Harvard Business School and graduated with a bachelor degree in business administration in Ottawa University, USA. He is currently spearheading the setting up of The Green Venture Investment in providing more opportunity for grower in Sandalwood industry.

S. Arumugam

Advisor

Aru as he is fondly known has been aggressively involved in local fruits and vegetable plantation at Fruit Valley in Rawang since 2013. His experience including managing more than 300 acres of food agriculture. He has more than 8 years’ experience in the plantation industry and is well verse with horti-culture and will definitely bring a different dimension in the company’s growth. He is an expert in cultivation and seedings for new growth plant.

Term Sheet

-->

Risk Disclaimer

Investing in equity crowdfunding involves certain risks that include uncertainty of returns, lack of liquidity, dilution, material events and lack of control. Investments should be done as part of a diversified portfolio. ATA PLUS offers investment opportunities to investors who understands these risks in making their own investment decisions.

PLEASE READ THE FULL RISK WARNING BEFORE DECIDING TO INVEST.

This page is approved as a financial promotion by ATA PLUS Sdn. Bhd., which is authorized and regulated by the Security Commission of Malaysia. Deals that are up for investment are only offered to members of ata-plus.com on the basis of information provided by the companies concerned. ATA PLUS takes no responsibility for this information or for any recommendations or opinions made by the companies. For further information on this, please read our Term of Use.